وظائف خالية اخصائي اول تسويق - Senior Marketing Specialist - التجمع الخامس - القاهرة

Senior Marketing Specialist

---------------

Job description

Responsible for supporting the development of local office marketing strategies with budget coordination; and special marketing programs

 

 

 Job Description:

 

Responsible for designing, creating, and delivering marketing programs to support the growth and expansion of company products and services.

Develops sales presentations and provides reports based on information gathered.

Select colors, images, textures and shapes to create the layout, the size and arrangement of the different elements.

Prepare and provide periodic market analysis.

Identify market conditions, product innovations, and competitors' products, prices and sales.

Analyze demographic data, buying and shopping habits, and their pricing, creating and administering surveys.

Recommend logos design for products and businesses in alignment with external agencies.

Prepare briefings and concepts’ documents that govern the relationship between the company and agencies.

Coordinate with the agencies the production of promotional displays, packaging, and marketing brochures.

Develop the layout and production design of magazines, newspapers, journals, corporate reports, and other publications.

Perform research on competitors and market trends.

Collaborate with printers to select type of paper and ink.

Prepare an annual calendar for events and campaigns for management approval

 

 

Key Roles

 

Work closely with marketing team to develop and/or launch programs of the agreed marketing plans and supervise team to ensure that the marketing plans be executed as previously set up.

Ensure implementation of strategic brand solutions, marketing communication, materials and activities are done in the right time and the right way

Assist in developing advertising goals and sales proposals

 

 

Brand & Media Plan Development

 

Collaborate in creating and executing launch plans for all projects: Leads branding, positioning, naming and messaging, marketing tools

Provides day-to-day direction to implementation groups for the tactical plan

Work collectively with Brand & Communications Director to generate innovative and on brief integrated media solutions, develop ideas that will bring the strategic concept alive in all media channels, Support the communication planning team and help to develop media strategy in line with the overarching communication strategy while demonstrating creativity, innovation

 

 

Research

 

Perform market research studies and analyze their findings.

Conduct market research and survey to assess market opportunity, identify customer behaviors and insights

Keep knowledge at the forefront of current and future industry thinking

Be aware of products and services, industry innovation and thinking, media owner’s deals/offers and apply knowledge to support team in delivering brilliant client solutions

Provide analysis to manage various issues that arise in the execution of the tactical media plan

 

 

Basic Skills

 

Solid understanding, marketing, advertising , communications and PR , experience in brand development and existing brand management & renovation, experienced with management & allocation of across media channels

Real-estate background are must

Exposure to and understanding of creative conceptualization, brand idea’s generation and media mix planning

Excellent English and Arabic

 

 

Personal skills

Hard worker

creativity and organizational skills

writing skills both Arabic and English

good in dealing with out source companies

Detail-oriented, numerate and analytical

Planned and organized – attention to detail, good sense of art

 

5+ years with at least 2 years in real estate industry

- سنتان-‎5 سنوات خبرة

- مؤهل عالي

- تسويق ومبيعات